Skip to main content

About Us

About Steamboat Magazine

Presented by: Ski Town Media, Inc. 

Contact us or learn more about advertising.


Deborah Olsen

Deborah Olsen is a 30-plus-year resident of Steamboat Springs. As the sole owner of Ski Town Media Inc., she enjoys all aspects of the publishing business. When she's not busy managing the day-to-day operations of this busy office, she enjoys writing and taking pictures for the magazine, as well as meeting with readers, clients and freelancers. 

Deborah has a double major in English and journalism  from the University of New Mexico, where she also did her graduate work in communications. Her work has appeared in Nature's Best, the Denver Post, Kauai Magazine, AAA travel magazine and the Steamboat Pilot and Today newspapers, among others. She is the author of Steamboat Springs Legends: A Centennial Collection

She has received awards from the Associated Press, the Colorado Press Association and U.S. Skiing. 

Deborah has been with Steamboat Magazine since 1993, and has owned Ski Town Media, Inc. since 2004.  


Dan Greeson

Hailing from a small town in Alaska, Dan came to Colorado in 2010 to study at the University of Northern Colorado in Greeley. After earning his bachelor’s degree (journalism with a news-editorial emphasis) in 2014, Dan moved to Routt County, where the epic scenery reminds him of his home up north.

In his free time, Dan enjoys hiking, watching hockey, reading and spending time with his wife, Ceanna.


Danielle Hubler


Melissa VanArsdale

Melissa VanArsdale has been a graphic designer for over 20 years beginning with the Brewers Association and Epic Design in Boulder, Colo. Melissa moved with her family to Steamboat Springs in 1999 to become Art Director for Paddlesport Publishing, Inc. PPI produced four publications 14 times per year, including Paddler and Kayak magazines. She became self-employed when PPI moved to the Northwest. Her clients included the U.S. Coast Guard and a few local publications. Plus, she was employed at an adaptive-recreation nonprofit as a client representative and to create their promotional materials. Fall 2015, Melissa became Art Director at Ski Town Media, Inc.

During her spare time, Melissa enjoys the outdoors and spending time with her family and pets.


Sandy Jacobs

Originally a California girl, Sandy has been with Steamboat Magazine the longest of any us. She came on-board in 1993, as part of the Mac Media team that used to produce the magazine. Sandy specializes in detail: both in words and numbers, in her dual role as proofreader/bookkeeper. When she's not in the office, she's spending her time with her husband, native Steamboater Judd Jacobs, and their almost-teen-aged daughter, Riley.