News Release

2/18/12 - Name Change for Steamboat's Christian K-12 School
 
STEAMBOAT’S CHRISTIAN K-12 SCHOOL CHANGES NAME
New Brand Better Reflects Institution’s Mission
 
 
February 17, 2012 – Steamboat Springs, Colo. – Christian Heritage School announced this week that it has updated the school’s brand, including a name change to Heritage Christian School. 
 
According to school board member, Jennifer Robey, “Heritage Christian School is a special place – we were overdue for a facelift to help us tell our story.” The brand overhaul includes a new logo and a variety of updated communication elements that are designed to more accurately reflect the school’s mission, personality and culture.
 
The marketing materials aren’t the only things that have changed at Heritage. Since the arrival of Administrator Dave Entwistle in 2009, the school has undergone changes to its approach and faculty, including a renewed commitment to academic excellence. 
 
“Our objective is to continue to serve our students and families with excellence in all areas of life and development – socially, spiritually and academically. There are some exciting things happening in our school and we want to share that excitement with the community,” said Entwistle.
 
A letter was sent to student families earlier this week outlining the new brand and purpose behind the move. The new Heritage Christian School brand will be rolled out this spring as part of an effort to reach prospective students and grow enrollment.
 
About Heritage Christian School
Heritage Christian School is a college preparatory, non-denominational, K-12 school serving families in the Yampa Valley since 1987. The mission of Heritage is to serve as an extension of the Christian home, encouraging godly character in a biblical, academically challenging environment. The school is located at 27285 Brandon Circle in Steamboat Springs, Colorado.
URL: www.steamboatchs.org

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