|
|
|
|
News Release
| 10/29/07 - Steamboat Launches New Website |
Resort That First Pioneered Internet In Early 1990s, Launches New Fully Redesigned Site
STEAMBOAT SPRINGS, CO-October 26, 2007-The Steamboat Ski & Resort Corporation launched a new redesigned website, www.steamboat.com, this week after the site underwent a comprehensive redesign in conjunction with TextureMedia, an industry leading, interactive technology agency.
"The web environment is one in which Steamboat focuses a considerable amount of energy, resources and money, with the ultimate goal of providing the latest functionality and technology to our guests," said Andy Wirth, executive vice president of marketing and chief marketing officer for Intrawest. "The new site combines the latest in web development technologies, all new navigation and architecture, an incredible brand communication platform and most importantly integrates seamlessly with our industry-leading iCORIS vacation booking engine, developed right here in Steamboat by the Steamboat team."
Last modified in 2002, site visitors will notice right off the navigation ease, interactive features, as well as a cleaner and crisper overall look and feel, which has been designed to mirror Steamboat’s most sought after qualities among our guests--western atmosphere, small-town charm, big snow and epic skiing/riding.
Steamboat.com’s interactive content will provide a richer, more compelling online experience as well as a hassle free transition into the resort’s state-of-the-art online booking engine-iCORIS, providing online guests direct reservation and booking capabilities through Steamboat Central Reservations. Steamboat’s website is maintained in-house using a sophisticated and custom-built Content Management System, allowing the resort to quickly update the most current information, incorporate evolving technology and improve functionality.
"Steamboat has one of the most sophisticated and proven web based reservations systems in CORIS- the system on which Steamboat Central Reservations runs," commented Wirth. “Booking a mountain vacation can be a daunting task and finding the best deal on airfares, lodging and more can be a complex proposition for many. The outstanding look, feel and functionality of this new site coupled with the power of iCORIS take the complexity and hassle out of the vacation booking process for our guests. It’s truly “hassle free” vacation booking.”
Steamboat.com is the ultimate online resource for resort information including facts, ski & snowboard school, snow conditions, trail map, on-mountain dining & activities, events calendar, comprehensive vacation planning services, media center and several online transaction services that enable direct access to lift tickets, season passes, rental equipment and more.
Steamboat teamed with TextureMedia earlier this year for a comprehensive redesign and remodel of www.steamboat.com. TextureMedia, a Boulder-based interactive technology agency, offers unparalleled expertise in design, technology and online branding services, completing work for companies including Google, Intuit, Crocs, Pearl Izumi, Wells Fargo, Fidelity, Thule, Pentax, Kelly Slater and the Denver Art Museum. |
| URL: www.steamboat.com |
|
|
|
|
